We’ve talked about Sydney Sweeney ’s avoidance of politics for long enough. We must return to what’s really important: discussing Sweeney’s bras — because she now has her own lingerie company. The Euphoria actress announced Syrn,

Sydney Sweeney starred in SYRN's "Seductress" lingerie campaign in lacy merlot-hued intimates and a cutout bodysuit.

Sydney Sweeney has been going above and beyond to promote her newly launched lingerie brand, Syrn. In fact, the “Euphoria” actor recently wore a deep pink-hued cropped fur jacket to advertise the same.

In an interview with Elle, Ms. Sweeney explained that Syrn was created to address such nagging issues as “annoying” bra straps and “cutting bands.” Her goal, she told the magazine, is to build a brand that “understands women instead of talking at them.”

"It's somebody else assigning something to me, and I can’t control that," the actress said, in part

Sweeney paired her sheer lingerie with a matching cropped fuzzy coat, completing her look with oversized sunnies and peep-toe stilettos. The actress wore her blonde hair in 1970s-inspired waves, while her makeup incorporated a cut crease, coral blush, and a nude lip.

Seductress, romantic, playful and comfy energy are no stranger to the annual issue.