App developers are familiar with the importance of App Store Optimization – the holy grail of organic traffic. After all, most downloads stem from basic App store search, and making sure your app is ...

In a pay-to-play world, sometimes it’s what happens organically that’s most important. And mobile marketers can influence that “organic” experience a heck of a lot with tools and best practices for ...

How do most people find apps in the Google Play Store and Apple App Store? They search for specific keywords and terms. In fact, MobileDevHQ reported that around half of all Android and iOS users used ...

Jai Jaisimha is the founder and CEO of Appnique. The mobile apps marketplace continues to grow explosively, creating a number of challenges to app creators. Nielsen has reported that 53 percent of app ...

What’s the hardest thing about building a successful mobile app? If you answered “building a mobile app,” you’re wrong. It’s getting your app found. With over 600,000+ iOS applications, and now some ...

In this article, we will look at what App Store Optimization (ASO) tool is, the benefits of ASO, types of ASO, and the top App Store Optimization Tools. There is no denying that app stores are crowded ...

Both downloads and user engagement are crucial for successful mobile apps. We often discuss how understanding and responding to customer feelings is vital for keeping users and boosting long-term ...

Thin line flat design of lab scientist holding mobile app store solution, smartphone application analysis and study, technical service. Modern vector illustration concept, isolated on white background ...

You went through the trouble of designing a killer app with slick functionality that’s ready to add value to its everyday user. Previous testers and current users are raving about it and success ...