Technology, more specifically AI, will play a big role in the new additions at the upcoming World Cup.
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Why ICC allowed red-to-pink ball switch for Test matches & what this means for future of cricket
As a trial, the ICC is allowing Test matches to switch to a pink ball during bad-light interruptions. Here's why the idea ...
ICC have approved a rule change in Test involving Red and Pink Balls as it faces criticism from South African batter.
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Kia Canada Announces Official Match Ball Carriers Representing Canada at the FIFA World Cup 2026™
Kia Canada, a proud FIFA partner, is thrilled to announce the 13 Canadian youth who have been selected as Kia Official Match ...
The high-tech soccer ball features motion sensors that can track every touch, helping make each match as fair as possible.
Ahead of this summer's inaugural Club World Cup in the United States, FIFA and Adidas unveiled the official match ball on Friday. The red, white and blue of the host country are incorporated in the ...
UEFA and KIPSTA, DECATHLON's team sports brand, have unveiled the new official match balls of the UEFA Europa League and UEFA ...
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