LONDON — Yatsen Holding Ltd., the parent company of cosmetics and skin-care brands Perfect Diary, Little Ondine, Abby’s Choice and Galénic, raised $616.9 million in a U.S. initial public offering on ...
When a popular beauty brand released a new product, fans couldn’t help but compare it to its predecessor, with surprise results. The Benefit Cosmetics Bad Gal Bang! waterproof mascara is hands down ...
Perfect Diary is the poster child of Chinese beauty. Founded in 2016, the Yatsen-owned brand has quickly conquered China’s cosmetics market with its slick marketing tactics and deep understanding of ...
An unfiltered diary from a beauty editor who’s tried every product, figured out what’s worth the hype, and made the mistakes ...
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