The Fantastic Four: First Steps arrives in theaters on July 25th, and General Mills is taking fans back to the ’60s with a Walmart exclusive retro edition of their Lucky Charms cereal. The box ...

Lucky Charms cereal celebrates 50 years of existence this March. Since 1964, kids and adults alike have coveted the crunchy marshmallow bits, called marbits, because everyone knows that's where the ...

PHILADELPHIA -- Lucky Charms says they are giving away 15,000 limited-edition boxes of marshmallow only cereal. The company says they launched the promotion in 2015 by granting 10 winners their own ...

Raise your hand if you had a childhood penchant for picking all the marshmallows out of a bowl of Lucky Charms and leaving those sad, wheat-y bits in the dust. Now raise your hand if your parents ...

Here’s one for all you overgrown kids whose parents banned breakfast cereals like Lucky Charms for being “full of sugar.” General Mills announced this week that 15,000 “lucky” winners will truly get a ...

They are the objects of desire for cereal-loving youngsters and sweet tooths (teeth?) of all ages, and the fever dream of cartoon leprechauns everywhere: Lucky Charms cereal. The pastel-colored, ...

In 2015, just 10 lucky fans had the chance to win a “Marshmallow-Only” Lucky Charms box. Now, one of General Mills' most beloved-- and colorfully sweet-- brands is expanding its limited-edition offer ...

Boxes of Marshmallow-only Lucky Charms are apparently a real thing — but there’s a catch. There are only 10 boxes. “The Lucky Charms team receives countless calls, emails, tweets and Facebook posts ...