It's been about two years since Gert Boyle showed the world the real meaning of the phrase, "One Tough Mother." Boyle, long celebrated in a Columbia Sportswear advertising campaign with that tagline, ...
Gert Boyle, a German-born businesswoman who built the billion-dollar Columbia Sportswear Co. and starred in its ads as “One Tough Mother,” died Sunday in Portland, Oregon. She was 95. Her son, Timothy ...