Do you want to boost your conversion rates? Try these clever copywriting tactics and get more sales right now. Great copywriting is like having a top salesperson selling your stuff 24/7. By using ...

I shout instructions at my dog. Not your typical directions like 'sit' or 'don’t poo' but rather more inspirational ones like ‘believe in yourself’ or 'you can be better than cats and most children'.

Reviews and recommendations are unbiased and products are independently selected. Postmedia may earn an affiliate commission from purchases made through links on this page. Words have power and ...

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If you’ve got a product that you have absolute confidence in and a website that looks good and is user-friendly, it can be somewhat frustrating if your actual sales don’t reflect this positive ...

Copywriting isn’t just about combining the right words to sell your product — it’s how your messaging connects with users. By improving a few words, your copy can better convince people to become ...

When faced with creating a conversion-focused SEO landing page, what should our copy focus on? There are so many things we can do — so many directions we can go — that it becomes hard to know what to ...

Copywriting and UX go hand-in-hand. Think about it. Design and copy add up to equal the user experience, right? If either element falls short, so does the overall UX. So, it just makes sense that ...