You don’t have to wait for Black Friday itself to save big. All the major retailers have already pulled the trigger on offering deep discounts heading into the holidays. The likes of Amazon, Walmart and Best Buy are offering eye-catching sales on electronics, apparel, home appliances and video games you can shop now.

Check out our Deals page for more discounts on our favorite Wirecutter picks. I’ve covered Black Friday sales for Wirecutter since 2016, vetting hundreds of thousands of bombastic bargain claims and navigating seas of mediocre “blowout” TV deals.

We've been covering Black Friday deals for years, and using this expertise, we should be able to pretty accurately predict when Amazon's sale will actually begin in 2024. We've gathered our prediction below,