A current Google executive testified that the company has silently raised ad prices within its search results in order to hit revenue goals — and that the stealth changes resulted in hikes from 5% to ...
Google’s longtime advertising chief Jerry Dischler will step down from his role – weeks after he drew scrutiny over bombshell admissions about the company’s ad practices at the landmark antitrust ...
Google has allegedly been mis-selling video ads to marketers for the last three years. Advertisers working for small businesses, Fortune 500 companies and even the U.S. Federal Government have all ...
Google has reportedly issued refunds to marketers amid claims it has been selling low-quality ads. A representative from the search engine confirmed the payments but insisted it was common practice.
If the digital ad ecosystem is going to mature to a new stage of privacy consciousness, advertisers must be better stewards of their first-party data. One aspect of that evolution is the idea of ...
The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...