Shein has become a major power player in fast fashion thanks, in part, to its technology. But the way Shein uses data and determines demand has been a point of contention. Shein exec Peter Pernot-Day ...

MINNEAPOLIS — One survey says consumers will spend on average $985 dollars on holiday items this year. But with inflation and interest rates high, low prices are a huge draw, and no one has lower ...

Shein is a popular online clothing brand known for its incredibly low prices. But how does it manage to sell trendy clothes ...

It began like any other influencer trip. A carefully curated group of six content creators, representing an array of body types and backgrounds, tucked into their seats on a flight and gleefully ...

As Shein eyes an IPO, the company's image needs a serious makeover. From stealing indie designers' work, to violating local labor laws, Shein has fallen out of vogue on social media, so the company ...

In the fall of 2020, Amazon looked unstoppable. The pandemic lockdowns had supercharged its e-commerce business, and executives were busy hiring an army of new workers and expanding the number of ...

Shein’s turbo-charged supply chain has made it a darling of fast fashion lovers and TikTok feeds everywhere. But as Trump-era tariffs kick in and scrutiny on China-based businesses hits a fever pitch, ...