Master the Texas rig to catch more bass this summer—discover setup tips and proven techniques to put more fish in the boat.

Classified as a 'chuck and wind' lure, the spinnerbait is simple to use and consistently catches bass. Comprised of a lead or Tungsten head, wire body, living rubber or silicone skirt, single hook, ...

Learn how to fish boat docks more effectively for largemouth bass—understand why bass live there, choose the best docks, and pick the perfect lure. Largemouth bass are structure orientated fish that ...

Companies have spawned seemingly every conceivable critter into a topwater bait—from frogs and rodents to flying mammals, birds, and even turtles. While some lures achieve instant notoriety for their ...

CORNELIUS, N.C.--(BUSINESS WIRE)--Matt Lewis, an entrepreneur with many other successful businesses founded BassMooch in 2022. Lewis decided to follow his passion for fishing and started the journey ...

There are lots of standard lures that produce big bass – everything from tiny forward-facing sonar minnows to 10-inch worms to deep diving crankbaits – but if you want your double-digit to be truly ...

Spring is the absolute best time of year to catch bass near the bank. Smallmouths, largemouths, and spotted bass all flood the shallows each spring to spawn. As part of their annual ritual, the bass ...

What Attracts Largemouth Bass to Boat Docks? Largemouth bass are structure orientated fish that often find a home base and stick to it. Sure, they roam around and move within any lake or river system, ...

BassMooch, a fishing lure and tackle company from Lake Norman, North Carolina develops an innovative topwater fishing lure for catching bass and names the lure after the founder's father. CORNELIUS, N ...