As “mascara cocktailing” grows in popularity, some beauty enthusiasts may be surprised to learn how mascara is made. “Every formulation is comprised of an oil-soluble phase and a water-soluble phase,” ...

The fix is so simple. Nothing makes me feel more instantly pulled together quite like a great mascara. Having longer, fuller lashes makes me feel more feminine and, quite frankly, more powerful.

Bobbi Brown revealed her best mascara-applying tips in a recent video. She explained how to use mascara to make “eyes stand out.” She shared her “favorite” mascara: Jones Road’s The Mascara. Brown ...

"I want the girl to look real—I don't want the girl to look like she's coming from a makeup session," said renowned makeup artist Tom Pecheux, on behalf of MAC. "So the makeup is a little bit damaged.