Humor doesn’t just sell—it sells well, and that’s no joke. There are any number of stats to validate it. Research from Oracle indicates that 90% of consumers are more likely to recall a product or ...

In a curious turn of events, a woman who lived near Dull, Scotland, was on a bike tour in the United States. They passed through Boring, Oregon. When she returned home, she initiated the move that ...

Ever wonder why a shared laugh or witty remark can spark attraction? Humor does more than lighten the mood—it may reveal clues about a person’s creativity. Research by Erika Langley and Michelle ...