Ismael El Qudsi is Co-founder and CEO of SocialPubli, an award-winning influencer marketing platform with 500,000+ opt-in influencers. Social commerce is big today, and it’s set to get even bigger.

Danielle Wiley, Founder and CEO of Sway Group, an award-winning influencer marketing agency with a focus on B2C nano and micro campaigns. As the 2024 holiday season approaches, brands are preparing ...

UConn marketing professor Nicholas Lurie and two colleagues have found a little-known method for significantly enhancing ...

After winning three in a row at home to start their postseason run, the Ducks were trampled by the Longhorns in a blowout 11-3 loss to kick off... On Sunday. Oregon baseball took down Oregon State at ...

In 2026, influencer marketing budgets are set to grow for another year running. But best practices are evolving, as one-off, pay-to-post influencer deals fail to cut through the noise. Instead, ...

Last week, The Drum interviewed numerous senior marketing executives at Unilever about how it is reframing where influencer ...

Bringing influencers into campaign ideation from the get-go is helping Cloud Nine punch above its weight in the competitive ...

FRISCO, TEXAS / ACCESS Newswire / May 22, 2025 / Stream Hatchet, the leading provider of data analytics for live streaming, influencer and gaming ecosystems and wholly-owned subsidiary of GameSquare ...

The principle behind influencer marketing is simple: Instead of selling directly to a large group, brands pay or inspire influencers to get the word out on their behalf. With the rise of platforms ...

In 2025, over 50 per cent of brands plan to increase budget spend on creators, according to a study by LTK and Northwestern University. How should they allocate their inflated influencer marketing ...

FRISCO, TEXAS / ACCESS Newswire / May 22, 2025 / Stream Hatchet, the leading provider of data analytics for live streaming, influencer and gaming ecosystems and wholly-owned subsidiary of GameSquare ...