PARIS — Can a miracle happen twice? It just did at Lancome. Twelve months after the introduction of Miracle, the L’Oreal-owned brand will launch Miracle Homme, a men’s scent, starting in October.

PARIS — Lancôme is gearing up for the international launch of Teint Miracle, billed to be a next-generation foundation that re-creates the aura of perfect skin. “We’ve been studying women’s needs ...