Ram eyes the return of the Dakota nameplate as part of its plan to resurrect struggling sales compared to other truck brands.
Ram is finally getting back into the midsize pickup game, ending a hiatus that began when the original Dakota stepped out of production in 2011. During a private showcase at the NADA Show in Las Vegas ...
Ram is coming at the whole truck market at once: a body-on-frame Dakota for the midsize segment, performance-tuned “muscle trucks,” and the brand’s first full-size SUV ever. Here’s the full picture.
Earlier this week, we’ve learned that the upcoming Ram Dakota midsize pickup for North America will offer real truck capability at a target price of around $40,000. Turns out it’s also a good-looking ...
As Ram plots a comeback after years of falling sales, the truck brand has already churned out thousands of pickups with Hemi V-8 engines, rejoined the NASCAR circuit after a long hiatus, and launched ...
Toyota owns the midsize truck segment. Nothing can touch the Tacoma in terms of sales volume, as people bought nearly 275,000 of ’em last year. Still, Ram believes it stands a chance of competing once ...
Better late than never, the Ram truck brand has confirmed its turnaround plan. In addition to a long-anticipated midsizer that will be called Dakota, a compact pickup that is already sold in South ...
Ram’s upcoming midsize pickup for North America is shaping up to be a big deal for the brand, especially with the budget-friendly 1500 Classic no longer in production. To make a real impact and become ...