2021-10-18T14:56:48-04:00 https://ximage.c-spanvideo.org ...

Revolutionary advertiser Leo Burnett once said, "Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read." What's good advice for writing ad copy also works when writing a ...

Much of our success rides on persuading people to do a certain thing, make a particular decision, or behave a certain way. That persuasion is almost always in the form of verbal communication -- ...

Which presentation techniques can help you improve your delivery and convince your audience? 1) To Inspire, Start With “Why” not “What” What magic do both the speeches of Martin Luther King and the ...

You've probably heard this before: most people's biggest fear, even over the fear of death, is giving a speech. But public speaking rears its head in so many ways that mastering the art of delivery is ...

Memorizing your presentation will help make it go smoothly (and you feel less nervous), right? Probably not, according to Toastmasters International experts on public speaking. While you should plan ...

Giving a speech is an art unto itself. If you haven't done many of them before, it's tempting to write down everything you want to say in essay form and read it aloud. Business blog HBR explains why ...