Apple today shared a new "Shot on iPhone" ad promoting the 8x optical zoom feature on the iPhone 17 Pro and iPhone 17 Pro Max ...

8x optical shooter with a moving lens on iPhone 17 Pro — Too good to be true? Photo: Ed Hardy/Cult of Mac Apple’s upcoming iPhone 17 Pro may pack bigger camera changes than initially rumored. It could ...

The new ad is aptly titled Snap-a-Mole, and it follows a photographer trying to capture a group of quick-moving moles popping in and out of holes in the desert. Throughout the spot, Apple highlights ...

It’s finally new iPhone season – after months of rumors and a few weeks of waiting, the iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max land on store shelves on September 19. The best ...

The iPhone Camera app features key icons like the flash for lighting control, Live Photo for motion capture, and the caret for advanced settings. Icons vary by mode, with options for exposure, timer, ...

iPhone 17 Pro Leak Hints at Three Major Camera Upgrades A tipster, reportedly working on an iPhone 17 Pro commercial, tells MacRumors that the phone would get 8x optical zoom, an additional Camera ...

After decades of releasing different models, the iPhone has proven itself to be a class of its own among smartphones. But if many of us are truly honest about why we get them, it's seldom due to their ...

Apple’s “Pro” iPhones usually look and feel a lot like the regular ones, just with some added features stacked on top. They’ve historically had better screens and more flexible cameras, and there has ...