Alexa+, Amazon’s revamped version of Alexa was unveiled Wednesday, bringing the popular voice assistant into the artificial intelligence era.

Alexa Plus is here but it's only supported by four Echo products as of now, and won't be supported by more than half a dozen Echo devices.

Some of the new abilities coming to Alexa Plus include the ability to do things for you — you’ll be able to ask it to order groceries for you or send event invites to your friends. Amazon says it will also be able to memorize personal details like your diet and movie preferences.

With Alexa+, Amazon is making a play for the consumer agent space. It has a shot at succeeding — if all goes according to plan, that is.