In this interview, Business of Apps discusses loyalty and reward programmes with Nico Winkelhaus, Head of Digital Marketing at Payback.

Even larger enterprises should take a look at a product long associated with the SMB market, says one analyst.

You know that feeling when a sales rep calls a customer, promises delivery on a product that''s actually backordered, and you ...

AI stops being a demo when CIOs wire it into the whole GTM flow, turning customer signals into faster deals, stronger ...

Here are 170 characters, clean, neutral, and factual, no banned language: Stuut raises 28 million from Andreessen Horowitz to ...

Discover the best AI tools for holiday bargain shopping to track price drops, compare retailers, and secure smarter deals ...

There’s a lot of boardroom buzz right now about MIT’s “State of AI in Business 2025” report, which shows that 95% of AI ...

The white paper from global wealthtech and decision-science firm Capital Preferences highlights a significant ...

The best financial analysis software combines automation, AI, and real-time reporting to turn raw financial data into clear, ...

Fundless sponsors and fractional funds are democratizing business ownership. Together, they’re redefining what it means to ...

Apollo offers the industry’s first fully agentic, end-to-end go-to-market platform that helps revenue teams identify the right prospects, craft the right message, and take the right action — fast and ...

How is cybersecurity education changing — and what skills do tomorrow’s security leaders really need? In this episode of ...