LEGO's newest sets have some clear winners and losers when it comes to offering the most bang per brick, and SMART brick fans ...

Before Bridgerton, Yerin Ha starred in Halo — a risky, ambitious sci-fi adaptation that’s become a sleeper hit worth ...

LEGO Batman's newest chapter marks a fun return for the series, but it also continues an industry trend that got old a long time ago.

After officially unveiling the first two SMART Play sets in the LEGO Star Wars theme earlier this month, The LEGO Group has ...

The Exhibition at Melbourne Museum is in its final days and is scheduled to close on January 26, 2026. Here’s what to know ...

This is one of those good disturbances. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. One of the first sets featuring LEGO’s new SMART Play ...

It’s just LEGO and somehow millions of people watched. These YouTube Shorts pulled insane view counts using simple builds, clever ideas, and oddly satisfying moments. Some of these numbers don’t even ...

Lego unveiled Smart Bricks, the brand’s first foray into smart tech integration, at this year’s CES trade show. The first Smart Bricks sets are already available for pre-order and will be released in ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. The Lego Group on Jan. 7 recreated an iconic moment ...

Lego and Lucasfilm turned the Las Vegas landmark into the Death Star, letting visitors get into a full-size Lego X-Wing to try and tackle the trench run. By Alex Weprin Senior Editor In a first for ...

LEGO has announced a huge update to its bricks, which the company is calling "one of the most significant evolutions" it's made in 50 years of LEGO history. According to its official press release, on ...