DualShockers

E3 Organizer ESA Announces New Event "iicon" Taking Place In April 2026

Alex Co has been writing about games for 15 years and running, and is a huge fan of online shooters and anything horror related. ESA introduces new industry-focused event "icon" as alternative to E3 ...
Game Rant

E3 Organizers Announce New Gaming Event

Dominik Bošnjak is a freelance writer from Croatia. He has been writing about games for as long as he can remember and began doing so professionally circa 2010. If he was forced to pick a favorite ...
vg247

E3 isn't being resurrected with iicon, but can the ESA pull its new thing off?

The ESA made a massive announcement last night, one that could shape the video game landscape, at least as far as trade shows and annual events are concerned. iicon will be headed to Vegas in April ...
Gameranx

ESA Launches New Industry Event Called Iicon, And It’s Definitely Not The New E3

It looks like the industry also believes we don’t need an E3 anymore – we need something better. ESA has announced iicon, a new event that they’ll be holding this April. Let’s cut straight to the ...

The organizers of E3 announce a new event called iicon, but it's not open to the public and you probably don't want to go anyway

E3 died in 2023 but the Entertainment Software Association is still around, and it's just unveiled its new idea: "a ...
TweakTown

E3 goes private again with new invite-only trade show

TL;DR: E3 is replaced by the Interactive Innovation Conference (iicon), an invite-only event for industry leaders, held April 27-30 in Las Vegas. It aims to foster networking and discussions among ...
Wired

E3’s Organizers Are Back With a New Event. This Time, Doctors Are Invited Too

The organizers of the extravagant E3 games conference pronounced the event dead in 2023. Attendance for the bombastic, news-packed trade show was on the decline in 2019, and after the Covid-19 ...
HotHardware

E3 Organizers Announce Return With A New First-Of-Its-Kind Gaming Event

No one would blame you if you didn't realize that the entity behind the defunct E3 gaming expo—Entertainment Software Association, or ESA—still exists. The group is back with a new gaming event, but ...
Play Station Universe

The ESA, Who Previously Ran E3, Announces A New Event Called “iicon,” An Event Designed To “Connect Visionaries, Thought Leaders And Innovators”

You might remember the Entertainment Software Association (ESA) as the company that ran E3, before handing off the responsibility of running it to ReedPop, who then failed to salvage the broken event ...
Engadget

The ESA wants to replace E3 with a bunch of buzzwords

The Entertainment Software Association is making a fresh attempt to launch a gaming event. The new project is called iicon, or the "interactive innovation conference." It's not as catchy a name as E3, ...
PC Gamer

The organizers of E3 announce a new event called iicon, but it's not open to the public and you probably don't want to go anyway

The Entertainment Software Association's new thing will bring together executives from across the game industry for conferences, workshops, and "elite networking opportunities." When you purchase ...