GetHookd has expanded its AI-powered advertising intelligence platform for restaurants, helping operators analyze competitor campaigns, ...
Meltwater dove deep into plays by McDonald’s, Adidas and Nike to see which are cutting through the World Cup noise.
In addition to current stars like Cristiano Ronaldo, Kylian Mbappé, Erling Haaland and Vini Jr., the Nike spot also features LeBron James, Travis Scott, Kim Kardashian and Jason Sudeikis as Ted Lasso ...
Nike has ripped up its own script in its 2026 World Cup campaign. Its ‘Rip the Script’ World Cup campaign stars the likes of Virgil Van Dijk, Kylian Mbappé, Erling Haaland, Vini Jr and Cole Palmer ...
Scottish sports journalist and content creator. After running his own soccer-related projects, in 2022 he joined Diario AS, where he mainly reports on the biggest news from around Europe’s leading ...
Tell me if you’ve heard this one before: A big-budget blockbuster World Cup ad from a footwear giant features a laundry list of star players, celebrities, and a storyline that revolves around a big ...
Your daily jolt of news and analysis from the AJC politics team. Health care business owner Rick Jackson’s latest TV spot features a narrator accusing Lt. Gov. Burt Jones of “lying” about Jackson — ...
Amazon is almost doubling the price of its ad-free Prime Video subscription, increasing the fee in the United States by $2 a month, the tech giant announced March 13. According to Amazon, the cost of ...
A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...
We’re in the middle of two concurrent revolutions that will reshape how companies compete for customers. One is about how consumers search for information. The other, just getting started, is about ...