At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and ... Even if you’re new to the industry, it’s obvious that the most coveted sneakers ...

After two years of legal battles and controversy, Adidas is now free from its partnership with Kanye West. The German apparel ...

“I think Kanye West is one of the most creative people in the world, both in music and what I call ‘street culture’. So he’s extremely creative and has together with Adi created a Yeezy ...

The partnership between Adidas and Ye started in 2014 and resulted in the establishment of the Yeezy brand ... Laith has recently started a new position at Al Bawaba as a freelance business ...