Kid Cudi performed 'Neverland' at Snapchat's Santa Monica studio, the first artist in Snapchat Under the Ghost music series.

For Snapchat, the Cudi collab and the Under ... “They have their own audience. Creator marketing is becoming more influential.” Kid Cudi with Snap’s Manny Adler Kid Cudi (real name: Scott ...

Since the early 2000s, businesses have followed the same digital advertising playbook: Placing their products in digital ...

VOX Cinemas and Majid Al Futtaim Entertainment partnered with Create Productions, the Hans Zimmer team and Spark Foundry for ...

At the LTK Upfronts in New York, marketers gathered in the hope of catching a glimpse of the future. What they got instead was something far more valuable: an honest, unfiltered look into the present ...

Looking for some cool Snapchat username ideas for both boys and girls? This article has sampled out some of the best names ...

Upfronts, TV’s biggest players didn’t just compete – they aligned. From Netflix to NBCU, a clear consensus emerged: live ...

At the NewFronts, CBO Aji Mohan touted how Snap has been able to grow its advertiser base through performance and ...

Today, a marketing roundup of some tools, strategies, and stories that caught our eye: Snap has launched some new tools for marketers, including a “Say it in a Snap” brand […] ...

The 10th edition of the Forbes 30 Under 30 Asia list has just been released, spotlighting young entrepreneurs and disruptors in Asia. There are 10 categories this year, including the latest artificial ...

The ‘social season’ for digital advertisers is back and this year’s economic uncertainty is pressuring pubs to pull out all ...