Companies plan to increased owned media leverage in next year
More than two-thirds of companies intend to increase their owned media leverage in the next 12 months, according to Sonder's ...
Veridooh expands into the Netherlands
Australian adtech company Veridooh has partnered with the Zuiver Group, marking its expansion into the Dutch out-of-home (OOH ...
CMOs: AI use hasn't delivered business value half the time
The Infosys report also found that marketing leaders expect AI to deliver measurable value in the next 18 months.
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Consumers want brands to be transparent
Transparency and effective communication are critical for brands to gain and keep consumer trust, according to a study by ...
PHOTOS - Amplify's Thailand offsite
The '#AmplifyOffline' retreat began with a series of professional headshots and talks, where Amplify leadership outlined the agency’s vision and emerging trends across its core markets. This was ...