ExchangeWire

Standing Out in a World of Advertising Wallpaper: A Coffee With Jessica Treasure, Bountiful Cow

In this episode of A Coffee With... Jessica Treasure, head of strategy at Bountiful Cow, joins ExchangeWire’s head of content ...
ExchangeWire

Digest: Channel 4 Launches AI Ad Tool for SMEs; Twitter Co-Founder Finances App to Bring Back Vine Videos; Jeff Bezos Creates AI Startup

In today’s Digest, we discuss Channel 4 launching an AI ad tool for SMEs, Jack Dorsey backing diVine, a Vine reboot featuring ...
ExchangeWire

billups' James McEwan and Nick Bell on OOH, Marrying Creativity with Data, and Scaling in the UK Market

billups' EMEA CEO James McEwan and managing director UK Nick Bell, examine the current state of out of home (OOH) advertising ...
ExchangeWire

Seedtag Releases First-of-its-Kind Neuroscience Study Redefining Human-Centred Advertising Effectiveness

Seedtag, the global neuro-contextual advertising company, announced today (19th November, 2025) the results of a first-of-its ...
ExchangeWire

Picnic Launches The Age of Quality — A New Industry Guide Redefining How Advertisers Measure Success

Picnic, the leading Inventory Intelligence platform, has released The Age of Quality, a new insights report exploring how advertisers can drive stronger outcomes by prioritising quality in every stage ...