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November 1, 2024. Opinion: US Presidential Election is a Battle of the Brands. November 1, 2024. Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland. Contact us: [email protected].
Kerrygold Rolls Out New Global Campaign to Highlight …
Oct 6, 2023 · Kerrygold, the iconic Ornua-owned food brand, has rolled out a major global campaign called “May Your Table Always Be Full.”. The new campaign, which was created by Energy BBDO, aims to illustrate the power of reconnecting with friends and family at mealtimes amid the fast-paced pressures of everyday modern life.
Dublin Samaritans Mends the Cracks with New Campaign from …
April 26, 2024. The Dublin Samaritans, together with TBWA\ DUBLIN, has launched a powerful campaign to show how talking and being listened to helps the process of mending by drawing a comparison to the Japanese artistic practice of Kintsugi. Involving a mural by artist Joe Caslin, Kintsugi, a centuries-old artistic practice meaning ‘golden ...
JCDecaux Introduces 19 New Digipoles to Key Dublin Locations
Jan 19, 2024 · Pictured: Pat Mannion, Commercial Director JCDecaux and Chris Collins, Commercial Manager JCDecaux. JCDecaux has expanded its Digipole network with the introduction of 19 new screens on key routes around Dublin.
Girls Win at Cannes for Three Ireland - AdWorld.ie
Jun 25, 2021 · The subsequent campaign by Boys+Girls delivered huge results for the brand, and the island, reversing years of population decline. According to Rory Hamilton, chief creative office and co-founder of the agency: “We’re really excited to be awarded at Cannes Lions for our work with Three, our long term partners in this journey of ...
Diageo Leads the Shortlisted Nominations for AIM Awards 2024
Mar 15, 2024 · Diageo Ireland tops the list of entrants and is shortlisted in six categories. It was followed closely by ESB and Allianz Ireland with five each while WaterWipes, SuperValu Musgrave and Laya Healthcare have been shortlisted four times. In addition another seven companies- including PTSB, Promise Gluten Free, Bord Gáis, Suntory, Irish Life and ...
IAB Ireland to Host Retail Media Advertising Webinar
August 30, 2024. With investment in retail media advertising taking off across the EU, IAB Ireland is hosting a free webinar on the topic next Wednesday September 4 at 2pm, to share the latest trends on this emerging channel. Marie-Clare Puffett, Industry Development and Insights Director, IAB Europe will share the work to date from IAB Europe ...
DMG Media Ireland Continues Expansion With Acquisition of …
Oct 27, 2023 · The acquisition of Everymum continues the recent period of expansion at DMG Media Ireland having acquired a number of businesses over the past few years including Business Plus, Rollercoaster.ie, OneFabDay.com and Geek Ireland. Dillon Eustace and KPMG assisted DMG Media with the acquisition.
ZOO Digital Milks it with New Campaign for Alpro | AdWorld.ie
June 17, 2022. ZOO Digital, part of Connelly Partners, has rolled out a new campaign for the plant-based milk brand Alpro. The campaign, ‘THIS IS NOT M*LK’ range is the closest tasting alternative to dairy milk and is sure to excite the taste buds of shoppers who are entering the dairy alternatives sector. Using existing brand assets from ...
Rothco to Become Part of Accenture Song’s Droga5 - AdWorld.ie
July 1, 2022. Rothco, adland’s most successful creative advertising agency is changing its name to Droga5 Dublin. The move will involve Rothco becoming an integral part of Droga5’s international network of offices, which includes New York, London, Sau Paulo and Tokyo. Outside of the USA, the Dublin office of Droga5 in Smithfield will now be ...